Brand Strategy

Brand Strategy

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Enablement

Enablement

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Website

Website

Null results

(

(

6

6

)

)

Failed enablement experiment—strategy without adoption support fails.

NDA

No, but omitted live consulting session

Outcome

Partially shipped

Value

Delivered strategy that attracted B2B clients

Client

Logo Unlimited

Overview

Brand consultant to reposition a local apparel company to aid B2B enterprise contract acquisition ie Microsoft, Amazon and T-Mobile

Problem

Unable to communicate value at the next level

Solution

Business model strategy, messaging framework and website redesign

Year

2022

Contribution

Consultant and website build

Primary stack

Enablement, Whiteboard, Google Workspace, WP

More

work

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