Null results

Failed enablement experiment—strategy without adoption support fails.
NDA
No, but omitted live consulting session
Outcome
Partially shipped
Value
Delivered strategy that attracted B2B clients
Client
Logo Unlimited
Overview
Brand consultant to reposition a local apparel company to aid B2B enterprise contract acquisition ie Microsoft, Amazon and T-Mobile
Problem
Unable to communicate value at the next level
Solution
Business model strategy, messaging framework and website redesign
Year
2022
Contribution
Consultant and website build
Primary stack
Enablement, Whiteboard, Google Workspace, WP








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